SEO helps many businesses. However, in the year 2017, only 55% of small businesses invest in SEO. Most startup business owners are hesitant to invest in SEO because they do not know how much it will cost and they want to see an immediate return on their investment. But how does SEO work for small businesses like yours?
SEO Creates User-friendly Websites
Are you one of those entrepreneurs who thinks that SEO is only about web optimization? Well, that’s not entirely true. SEO also seeks to improve the user experience. SEO promotes a well-structured website and ensures that highly relevant articles will keep your readers and clients satisfied. The longer they stay on your website, the more likely will they purchase your products or services.
SEO Helps You Compete With The “Big Boys” in Your Niche
You must be aware that 4 billion people rely on the Internet for everything nowadays. An average user spends 20 minutes a day on the internet searching for something to buy or finding a local restaurant. If your business is still fresh in the market, one way of making your brand visible is through SEO. Even if you are starting your business in your garage, it does not matter! You can still reach to your potential customers online and immediately see results.
Small Business Leans to Social Media Marketing for SEO
Consumers spend a lot of time on social media that is why it is a no-brainer why a lot of small business owners invest more in social media marketing than local search optimization. This is a viable way to increase your brand awareness and getting to.
Local SEO Helps You Engage With Local Customers
Since you are competing with businesses in your local area, engaging with your local clients is your optimal priority. When you optimize your Google My Business listing, you will likely rank higher.
Results Are Permanent
If you use newspaper, radio or TV advertisement, it will just disappear in a period of time. However, when you invest in SEO, you will continue to appear online even if you already finished your campaign. It is best if you continue to optimize your page to increase your sales but if you choose not to, you will not immediately lose your rank overnight.
Get Ahead of the Game this 2018!
SEO is not only for companies who compete online but it is essential for ALL companies. Globalization has helped humanity in the past decades, making our lives better by giving easy access to any services worldwide. But, it also makes the competition harder. Through SEO you can help boost your growing small business by targeting local clients.
SEO helps you have a user-friendly website, grow your brand awareness, engage with your customers, and increase your sales. Investing your money on SEO is not a waste instead, it is a viable solution to rack up your profits.
If you are decided to improve your website’s SEO, then hire the best SEO company to help you. Give I’m-On-R-U? a call in the following number (972) 891-3032